It’s called Carolina Beach Music, also known as just Beach Music. This soulful stye of music developed from rock, rhythm and blues, and some pop in the 1950’s and 60’s. Of course dances developed from this kind of music, notably the shag. Worth mentioning that The Shag is the official state dance of both North and South Carolina. The home of Beach Music is a Carolina Coastal region in the areas of Myrtle Beach and Carolina Beach. This swing style of music played in role in bringing R and B to a white population all over the United States. It actually has a place in the history of Rock N Roll as it contributed to the sound that crossed racial barriers and helped push the music to a larger, more conventional audience. Ocean Drive, Myrtle Beach also known as OD locally is commonly known as the birthplace of this special music. People on vacation associated the free wheeling style of Beach with good times and relaxing summer days. Jukeboxes in this area played the popular soulful sounds and the shag dance was king. Some prominent artists performing Beach style music were The Drifters, The Clovers, The Zodiacs, The Tams, The Four Tops, The Temptations, and General Norman Johnson and The Chairmen of the Board. Many of the Beach hits for these groups were considered obscure sides of more popular recordings. In 1965 a group of Coastal Carolina musicians started playing a combination of should, pop, and Beach music . This young group , The Patriots, developed a following and played in high schools, colleges, and Beach pavilions including Myrtle Beach, Atlantic Beach, Wrightsville, and Nags Head. The Patriots performed at dances, festivals, and other events. Today The Patriots original members still perform the original sound that made them popular 50 years ago. It is a Carolina tradition. ]]>