Dan Rutman has been hired at Spotify as head of music creator partnerships, the confirmed with Billboard on Friday (Feb. 18). Music Business Worldwide first reported the news after Rutman posted an update to LinkedIn the day prior.
According to a job post advertising the role, Rutman will spearhead a partnerships strategy “that drives positive sentiment toward Spotify for Artists, accelerates creator adoption of our offerings, and positions Spotify as the ultimate place to build, reach, and monetize an audience.” He’ll also be tasked with developing “scalable processes to manage multiple partnerships simultaneously” while collaborating with Spotify for Artists leadership, creator marketing and Spotify’s corporate and business development teams.
Rutman arrives at Spotify from TuneCore, where he was promoted to head of business development in January 2022. Prior to that, he served as the company’s director, U.S. & Canada. During his tenure, he led business development opportunities for acquisition-based strategic partnerships and brand partnerships across TuneCore’s key industries while overseeing Canadian artist relations and partnerships as the head of TuneCore Canada.
Prior to Tunecore, Rutman founded the independent label Solitaire Recordings, which includes Good Morning, Jack Grace, Kate Davis and Jonathan Something on its roster. He’s also held executive roles at Remote Control Records and Sneak Attack Media.